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William Frank Diedrich's Articles

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  • Clarity At The Core
    Does your organiztion have a clear purpose? Do the people you serve see you as important to their business or to their lives? Does every customer and every employee clearly understand your purpose? The purpose of an organization is clarified in the mission, vision, and operating principles. I call this grouping the core message of an organization.
  • It's The Law
    Billboards tell us to wear our seat belts because it’s the law. I envision a day when prominent signs and ads say: “Your thoughts create your life,” and “Like attracts like.” We would have constant reminders of the Law of Cause and Effect everywhere we go. Actually, we do have constant reminders of this law wherever we go. By following this law we can create and maintain greater well-being.
  • Moving Beyond Normal
    Normal is the usual condition. It is the set of conditions to which we have become accustomed. What is normal in your life? For many people, pain is normal. They have a collection of aches and pains they deal with each day, both physical and emotional, and they have become used to them. Is this you?
  • The Power of Non Resistance
    When you are nonresistant toward the vision of what you want, your vision runs to meet you. You seldom win until you become willing to do without the prize.
  • Transcending the Blaming Culture
    Many organizations have a blaming culture. A blaming culture is where blaming is a common occurrence. Blaming behaviors include pointing the finger, complaining, criticizing, and making excuses. This can change with leadership. True leaders are people who initiate new ways of being.
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