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  • The Future of Search Lies with Content Syndication and RSS
    In an interview about the future of search and outdated SEO methods, Matt Cutts of Google said it is useless doing traditional SEO on a site unless you also have enough good content and the reputation in your field to be a challenger.

    Building a reputation by third party endorsement is one of the most basic PR strategies and now it has to be done online. How can this be achieved? Provide content that will encourage relevant and authoritative websites to link to you.
  • Social Bookmarking Makes Good Marketing Sense
    Content syndication and distribution online is getting a shot in the arm from social bookmarking.
    According to the Pew Internet and American Life Project 28% of internet users have tagged or categorized content online such as photos, news stories or blog posts. On a typical day online, 7% of internet users say they tag or categorize online content.
  • Enterprise RSS a focal point for employee information
    Time Magazine hailed social media is the one thing that most influenced the news and our lives in 2006 and it continues to be a major influence as we hit the halfway mark in 2007.

    One trend making the cut n 2007 is the adoption of RSS in the enterprise. RSS is poised to become the focal point that employees turn to for information, eclipsing individual aggregators and systems such as portals, intranets, and enterprise applications, says CRM Daily.
  • Content Syndication and Social Media Are Powerful Marketing Tools
    Content syndication and distribution online is getting a shot in the arm from RSS feeds and social bookmarking. According to the Pew Internet and American Life Project 28% of internet users have tagged or categorized content online such as photos, news stories or blog posts. On a typical day online, 7% of internet users say they tag or categorize online content.
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