Steven E, bestselling author of the "Wake Up...Live the Life You Love" series, is a book publisher with over 20 books in print, 14 of which have been bestsellers. He was consulted as a leading expert in the movie "Pass It On", and he enjoys helping people live life to their fullest potential on every level.
Steven E believes that people should get their lives on purpose as early as possible. When he was only 21 years old, he was startled awake by an inner voice telling him to write a book, so he did. He knew it would sell millions, so he never gave up. Today he not only publishes books, but he also has CDs and speaking engagements.
When you find your purpose in life, Steven E believes people will start showing up in your life in a magical sort of way to help you live that purpose. He helps others in order to help himself. He first did this by asking 55 people to contribute to a book. He helped all of them get published while at the same time getting himself published. He calls this "team publishing."
Steven compares team publishing to opening a coffee shop with investors. If people invest in your coffee shop, they will invite all of their friends and family to the grand opening. If several people contribute to a book you're publishing, they'll buy copies for all of their friends and family. Word of mouth advertising and guaranteed sales are the best ways to boost a new product.
Steven E believes the key is to help others first. When he introduces himself, he says, "Hi. I'm Steven. How can I help you?" This introduction catches people off guard and breaks the ice. They're free to find out who you are and how you can be of benefit to them. At the same time, you can devise a way to help yourself by helping them.
By finding out what others need and helping them with that need, you can form a bond with them. They will see what an asset you are, and in turn, they'll refer you to all of their friends. This type of marketing isn't only for book publishing. It can help any type of business. A chiropractor can give free appointments to his friends, and in turn, his friends will refer paying customers to him.
Steven will be the first to tell you it's almost impossible to get picked up by a major publisher unless you have a well known name. You'll almost always have to self-publish, and you'll have to come up with your own marketing strategy. His best advice is to skip the business cards. Hand out copies of your book instead. When you have a book, suddenly you're an "expert."
Handing out books helps you establish a residual income. People would much rather talk about books than business cards. One of the best ways to get your name noticed by the masses is to get published along side a big name author. You'll have instant credibility and instant sales. You're adding to someone else's book to help them get published, and in turn, you're getting free advertising and credibility.
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Discover today to live life to your fullest potential by going to Steven E It will be your most wonderful thing you have ever given yourself.
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