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Four Tips To Boost Your Customer Support

By: Kale McClelland

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As a small business if you want to set yourself apart from the rest, then you will need to focus on providing excellent customer support. As a small business you may not have many employees, and often you are the one left carrying the torch. This is not necessarily a bad thing, especially in light of the fact that you will be able to manage your customer service more effectively. Let's take a look at what steps you need to take to ensure your customer service ranks among the best.
1. Providing Discounts
If you have preferred customers, customers who have been with you since you started your business, make sure that you treat them well. They are what your company is based off of, and it is extremely advantageous to make sure that they keep coming back. Make a list of the customers that you consider your best clients and do something nice for them, whether you give them a discount on an order or you simply send them a gift with the next purchase. Word of mouth is still a great way to get business, so make sure that you treat your old customers right.
2. Handle complaints immediately
When it comes to customer complaints you need to deal with them immediately. As a small business you do not have to get bogged down with paperwork. Get out in front of any issue that arises. Investigate and find out what the facts are. While we all know that the customer is not always right, one thing is for sure, if the good will of the customer becomes damaged it mat affect your bottom line.
3. Add a Personal Touch
Although as a small business, you can certainly do all of your work on the computer, why would you want to? Email and even chat can be very impersonal, so go for the personal touch and include an option for them to give you a call. You'll find that making contact in a way that lets them hear your voice is a great way to make sure that they remember you especially if you can make sure that their experience is a positive one.
4. Stick with your deadlines or explain why you can't!
If at all possible, make sure that you hit your deadline. Being reliable is extremely important, especially for a small business that is so dependent on its good relationship with its customers and its good reputation. Never give deadlines that you are uncertain about making, and if you have to go over, give your customer as much notice as possible. If they have work that is counting your work for completion, they need to know sooner rather than later.

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Did you know 68% of people will quit doing business with companies that have poor customer service? Discover the keys to good customer service - learn effective customer service skills at hubpages.com/hub/How-To-Give-Great-Customer-Service

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